Holiday Robotics
Holiday Robotics is a Seoul humanoid robotics start-up founded in April 2024 by Song Kiyoung, its chief executive. The company develops FRIDAY, a wheeled humanoid robot built for repetitive physical work in manufacturing, automotive, semiconductor and logistics sites. FRIDAY has 64 degrees of freedom, 40 of them in its lightweight, back-drivable hands, 360-degree perception from cameras and lidar, and hot-swappable batteries for long shifts. It runs a Vision-Language-Skill model that combines vision-language AI with individually validated skills, which can be chained together for more complex tasks. In July 2026 Holiday Robotics raised about US$105 million (₩155 billion) in a Series A round, reported as the largest Series A in South Korea's history, to scale production of FRIDAY and expand deployments with industrial customers. The company is part of a growing group of Korean humanoid developers backed by the country's strong manufacturing base in automotive, electronics and batteries.
💡Notable Achievement: Holiday Robotics raised about US$105 million (₩155 billion) in July 2026, reported as the largest Series A in South Korea's history, for its FRIDAY wheeled humanoid.
What Does Holiday Robotics Do?
Holiday Robotics is a Seoul start-up, founded in April 2024, that builds FRIDAY, a wheeled humanoid for repetitive physical work in factories and logistics.
“Wheeled humanoids that earn generality through real factory use.”
Dexterous Hands
FRIDAY has 64 degrees of freedom, 40 of them in lightweight, back-drivable hands.
Skill-Based AI
A Vision-Language-Skill model chains individually validated skills into complex tasks.
Factory Focus
Targets manufacturing, automotive, semiconductor and logistics environments.
What Can Holiday Robotics Robots Actually Do?
Cross-portfolio operational capabilities, manipulation tasks, and environmental competencies
Repetitive manipulation work on factory floors with a wheeled humanoid.
Dexterous Manipulation
40 of FRIDAY's 64 degrees of freedom are in its hands.
360° Perception
Cameras and lidar give full surrounding awareness.
Long Shifts
Hot-swappable batteries support continuous operation.
Holiday Robotics Robots
Showing 1 Humanoid Robots of 1 total model
Friday
Manufactured by Holiday Robotics
Friday is a highly dexterous wheeled humanoid robot from Holiday Robotics, engineered for real-world industrial manipulation, logistics, and human-robot interaction. Standing at human scale with 63 degrees of freedom, it features advanced 20-DoF tactile hands capable of detecting forces as low as 0.05N at 1900Hz refresh rates, enabling precise grasping of delicate objects and safe collaboration with people. Powered by a high-speed wheeled base reaching 1.9m/s, it prioritizes stability, energy efficiency, and 24/7 operation via hot-swappable batteries over bipedal complexity. Integrated sensors support autonomous navigation, obstacle avoidance, and low-latency control (0.2s perception-to-action), with sim-to-real learning for tasks like assembly and retail assistance. Certified safe for human proximity, Friday bridges research and commercial deployment in factories, warehouses, and service environments, offering cloud connectivity, teleoperation fallback, and modular integration for scalable automation.
Holiday Robotics Software & AI Ecosystem
Developer platforms, fleet management portals, autonomy intelligence, and enterprise integrations
Vision-Language-Skill Model
Skill-Based Task Planning
Combines vision-language models with validated skills that can be orchestrated for complex tasks.
Holiday Robotics Timeline & Milestones
Evolutionary history, landmark prototypes, major acquisitions, and commercial roadmap
Holiday Robotics founded in Seoul
Song Kiyoung founds Holiday Robotics in Seoul to build humanoid robots for industrial work.
Source: en.wowtale.net
$105 million Series A
Holiday Robotics raises about US$105 million (₩155 billion), reported as South Korea's largest Series A round.
Source: en.sedaily.com
FRIDAY wheeled humanoid detailed
Holiday Robotics details FRIDAY, a wheeled humanoid with 64 degrees of freedom, 40 of them in its hands, and hot-swappable batteries.
Source: therobotreport.com
Holiday Robotics Competitors by Category
Direct industry rivals grouped by specific robotics domain
Pudu Robotics
→Model: PUDU D7
Focus: Wheeled semi-humanoid dual-arm service platforms
DexForce
Industry PeerModel: W1 Pro
Focus: Dual-arm mobile manipulation research and industrial platforms
Boston Dynamics
→Model: Stretch
Focus: Warehouse container unloading and box manipulation
What Makes Holiday Robotics Different?
Editorial AnalysisOrigin of Bots objective strategic assessment, engineering moats, and commercial hurdles
Key Strengths & Moats
- ✓US$105 million Series A funds scale-up.
- ✓Hand-focused design for dexterous industrial tasks.
- ✓Located in a strong manufacturing base.
Core Strategic Focus
Scaling FRIDAY production and industrial deployments.
Road Ahead & Challenges
- •No published price for FRIDAY.
- •Young company competing with far larger humanoid makers.
Holiday Robotics vs Key Competitors
Strategic capability matrix across platform categories, commercial readiness, and target markets
Mobility Platform
- Holiday FRIDAY
- Omnidirectional Wheeled
- PUDU D7
- Wheeled Mobile Base
- DexForce W1 Pro
- Wheeled Mobile Base
- Digit v5 (Agility)
- Bipedal Legged
Max Arm Payload
- Holiday FRIDAY
- 20 kg
- PUDU D7
- 10 kg
- DexForce W1 Pro
- 10 kg
- Digit v5 (Agility)
- 16 kg
Max Velocity
- Holiday FRIDAY
- 1.9 m/s
- PUDU D7
- 1.5 m/s
- DexForce W1 Pro
- 1.2 m/s
- Digit v5 (Agility)
- 1.5 m/s
Target Application
- Holiday FRIDAY
- Industrial Assembly & Logistics
- PUDU D7
- Service & Hospital Logistics
- DexForce W1 Pro
- Research & Factory Assembly
- Digit v5 (Agility)
- Warehouse Logistics
| Strategic Dimension | Holiday FRIDAY | PUDU D7 | DexForce W1 Pro | Digit v5 (Agility) |
|---|---|---|---|---|
| Mobility Platform | Omnidirectional Wheeled | Wheeled Mobile Base | Wheeled Mobile Base | Bipedal Legged |
| Max Arm Payload | 20 kg | 10 kg | 10 kg | 16 kg |
| Max Velocity | 1.9 m/s | 1.5 m/s | 1.2 m/s | 1.5 m/s |
| Target Application | Industrial Assembly & Logistics | Service & Hospital Logistics | Research & Factory Assembly | Warehouse Logistics |
Corporate Ecosystem & Ownership Structure
Parent company relationships, historical acquisitions, and global operating facilities
Global Facilities & Operating Hubs
Holiday Robotics Headquarters
HQSeoul, Seoul Special City, South Korea
Articles & Industry News
Showing 1 recent article and news updates about Holiday Robotics
Frequently Asked Questions
8 AnswersVerified answers, company specifications, and deployment details about Holiday Robotics
What is Holiday Robotics?
Holiday Robotics is a Seoul start-up, founded in April 2024, that builds FRIDAY, a wheeled humanoid robot with dexterous arms for factory and logistics work.
Who founded Holiday Robotics?
Holiday Robotics was founded in April 2024 by Song Kiyoung, who is the company's chief executive, and is now one of the best-funded humanoid start-ups in South Korea.
How much has Holiday Robotics raised?
In July 2026 Holiday Robotics raised about US$105 million, or ₩155 billion, in a Series A round reported as the largest in South Korea's history.
What is the Holiday Robotics FRIDAY robot?
FRIDAY is Holiday Robotics' wheeled humanoid robot for factory and logistics work. It has 64 degrees of freedom, including 40 in its hands, 360-degree perception with cameras and lidar, and hot-swappable batteries.
Why does FRIDAY use wheels instead of legs?
A wheeled base gives FRIDAY stable, efficient movement on flat factory floors, letting the company focus on the dexterous manipulation that industrial tasks require.
How much does FRIDAY cost?
Holiday Robotics has not published a price for FRIDAY. Industrial customers work with the company directly on deployments in manufacturing, automotive, semiconductor and logistics plants.
What will FRIDAY be used for?
FRIDAY is aimed at repetitive physical work in manufacturing, automotive, semiconductor and logistics environments, using a Vision-Language-Skill AI model that chains validated skills into complex tasks.
Where is Holiday Robotics based?
Holiday Robotics is based in Seoul, South Korea, close to the country's automotive, electronics and battery manufacturers, which are the kinds of factories its FRIDAY robot is designed for.
Verified Data & Editorial Assurance
Compiled from verified corporate filings, official Holiday Robotics datasheets, and robotics engineering registries. Information has been verified against official manufacturer documentation. For commercial procurement or proprietary integrations, contact the manufacturer directly.

