MagicLab
MagicLab (魔法原子, Magic Atom) is a Chinese humanoid robot company founded in January 2024 in Suzhou and incorporated in Wuxi, Jiangsu province. It builds general-purpose humanoid and quadruped robots for industrial and commercial use, and has received funding and scenario support from Empyrean Venture, the corporate venture arm of Dreame Technology. Its robots include the full-size MagicBot Gen1 for factory work, the agile, smaller MagicBot Z1, and newer models such as the X1 and D1. MagicBots have been trained on factory production lines to inspect products, handle materials, pick and place parts and scan barcodes, with several robots working together. MagicLab began sales in May 2025, and within six months reported 500 million yuan in intended contracts and 130 million yuan in signed orders. Six MagicBot Z1 robots performed at China's 2026 Spring Festival Gala, and the Z1 then sold out on JD.com. Founder and chief executive Wu Changzheng left the company at the end of February 2026.
💡Notable Achievement: Six MagicBot Z1 robots performed at China's 2026 Spring Festival Gala, after which the Z1 sold out on JD.com; founder Wu Changzheng left in February 2026.
What Does MagicLab Do?
MagicLab (Magic Atom) was founded in January 2024 in Jiangsu and builds MagicBot humanoids and quadrupeds, funded partly by Dreame's venture arm.
“Consumer-facing and industrial humanoids from Jiangsu.”
MagicBot Range
Gen1 for factories and the smaller Z1.
Factory Training
MagicBots trained on lines for inspection, handling and barcode scanning.
Orders
500 million yuan intended contracts and 130 million yuan signed orders within six months.
What Can MagicLab Robots Actually Do?
Cross-portfolio operational capabilities, manipulation tasks, and environmental competencies
Factory handling and public performance.
Factory Tasks
Inspection, handling and picking.
Performance
Z1 danced at the Spring Festival Gala.
MagicLab Robots & Robot Dogs
Showing 4 Humanoid Robots of 5 total models
MagicBot X1
By: MagicLab
Launched: 2026
MagicBot X1 is MagicLab's all-new full-size bipedal humanoid and flagship platform, given its global premiere at WAIC 2026. It stands 180 cm tall with 31 active degrees of freedom and joint torques above 350 N·m, and MagicLab has demonstrated slam dunks and table-tennis rallies to show whole-body coordination. Dual hot-swappable batteries, an NVIDIA Orin NX AI module and an aerospace-grade metal and composite build target nine scenarios from manufacturing to home living.
MagicBot D1
By: MagicLab
Launched: 2026
MagicBot D1 is MagicLab's industrial wheeled humanoid, unveiled at WAIC 2026, that pairs an omnidirectional chassis with two 7-DoF force-controlled arms and a height-adjustable torso. It handles material grasping, cross-zone transport and production-line loading, with fleet scheduling for multi-robot sites, and is already in routine operation at a Dreame smart-manufacturing facility. It is offered in a base compute edition and a high-compute edition, with a full SDK for custom development.
MagicBot Gen1
By: MagicLab
Launched: 2025
The MagicBot Gen1 is a full-size bipedal humanoid robot engineered for industrial, research, and service applications, standing at 174 cm tall with human-like proportions and 42 active degrees of freedom for fluid, lifelike movements. It features dexterous 11-DOF Magic-Hand grippers capable of precise manipulation, supporting up to 20 kg total payload for tasks like pick-and-place, assembly, and object handling. Advanced bipedal locomotion enables dynamic walking over 2 m/s, stair climbing, and recovery from falls or pushes, powered by high-torque joints exceeding 350 N·m. A 360-degree sensor suite including 3D LiDAR, depth cameras, and stereo vision drives autonomous navigation via visual SLAM and Magic-Mind AI for multi-scenario operation. With 3-5 hours runtime from a 1.35 kWh battery, Wi-Fi 6/5G connectivity, and MagicNet for multi-robot coordination, Gen1 excels in collaborative environments, integrating with MES systems for factory automation, commercial services, and R&D experimentation while ensuring safe human proximity through force limiting and collision detection.
MagicBot Z1
By: MagicLab
Launched: 2025
The MagicBot Z1 is an advanced bipedal humanoid robot standing 1.4 meters tall and weighing 40 kilograms, designed for industrial, commercial, and companion applications. Featuring 24 to 50 degrees of freedom with high-torque smart joints exceeding 130 N·m, the Z1 demonstrates exceptional agility and balance recovery capabilities. Equipped with comprehensive sensor arrays including 3D LiDAR, depth cameras, and binocular fisheye vision, it navigates complex environments autonomously while maintaining real-time terrain adaptability. The robot achieves walking speeds up to 2.5 m/s and can climb obstacles up to 15 centimeters. With voice interaction capabilities, emotional intelligence through gesture recognition, and optional dexterous 11-DOF hands, the Z1 excels in human-like interaction and precision manipulation tasks across diverse operational scenarios.
MagicLab Timeline & Milestones
Evolutionary history, landmark prototypes, major acquisitions, and commercial roadmap
MagicLab founded
MagicLab is founded in January 2024 to develop general-purpose humanoid robots, with backing from Dreame's venture arm.
Source: cnmra.com
Strategic financing of hundreds of millions of yuan
MagicLab completes strategic financing worth hundreds of millions of yuan, with investors including Hechuang Zhiyuan and Xinlian Capital.
Source: cnmra.com
Collaborative humanoids for industry
MagicLab shows MagicBot humanoids working together on factory tasks such as inspection, handling and picking.
Source: impactlab.com
MagicBot Z1 at Spring Festival Gala
Six MagicBot Z1 robots perform at China's Spring Festival Gala, after which the Z1 sells out on JD.com.
Source: eu.36kr.com
Management reshuffle after founder departs
MagicLab announces a management reshuffle after founder and chief executive Wu Changzheng leaves at the end of February 2026.
Source: autonews.gasgoo.com
MagicLab robots shown at IFA 2026
MagicLab presents its humanoid robots running VLA models at the IFA 2026 trade show in Berlin.
Source: techtimes.com
MagicLab Competitors by Category
Direct industry rivals grouped by specific robotics domain
Boston Dynamics
→Model: Atlas (Hydraulic / Electric)
Focus: Pioneering acrobatic parkour and dynamic bipedal locomotion
Unitree Robotics
→Model: Unitree H1 / G1
Focus: High-speed bipedal humanoids capable of dynamic jumping and running
Robot Era
→Model: STAR1
Focus: World-record bipedal running speed humanoids for logistics and industry
What Makes MagicLab Different?
Editorial AnalysisOrigin of Bots objective strategic assessment, engineering moats, and commercial hurdles
Key Strengths & Moats
- ✓Strong order book after launch.
- ✓Backing from Dreame's venture arm.
Core Strategic Focus
Scaling deliveries after leadership change.
Road Ahead & Challenges
- •Founder departure and management reshuffle.
- •No named CEO after February 2026.
MagicLab vs Key Competitors
Strategic capability matrix across platform categories, commercial readiness, and target markets
Form Factor & Height
- MagicBot (MagicLab)
- Full-size Biped (172 cm)
- Electric Atlas (Boston Dynamics)
- Full-size Biped (150 cm)
- STAR1 (Robot Era)
- Full-size Biped (171 cm)
- Unitree G1
- Compact Biped (132 cm)
Acrobatic Capability
- MagicBot (MagicLab)
- Backflip & Somersaults
- Electric Atlas (Boston Dynamics)
- Continuous 360 Spin & Flips
- STAR1 (Robot Era)
- High-Speed Sprint (3.6 m/s)
- Unitree G1
- Dynamic Jump & Recovery
Peak Joint Torque
- MagicBot (MagicLab)
- 360 N·m
- Electric Atlas (Boston Dynamics)
- Undisclosed (Very High)
- STAR1 (Robot Era)
- 400 N·m
- Unitree G1
- 120 N·m
Parent Corporate Backing
- MagicBot (MagicLab)
- Dreame Technology
- Electric Atlas (Boston Dynamics)
- Hyundai Motor Group
- STAR1 (Robot Era)
- Tsinghua / Alibaba / Geely
- Unitree G1
- Independent Venture
Target Application
- MagicBot (MagicLab)
- Events, Logistics & Service
- Electric Atlas (Boston Dynamics)
- Automotive Assembly
- STAR1 (Robot Era)
- Heavy Industry & Logistics
- Unitree G1
- Developer & Light Industry
| Strategic Dimension | MagicBot (MagicLab) | Electric Atlas (Boston Dynamics) | STAR1 (Robot Era) | Unitree G1 |
|---|---|---|---|---|
| Form Factor & Height | Full-size Biped (172 cm) | Full-size Biped (150 cm) | Full-size Biped (171 cm) | Compact Biped (132 cm) |
| Acrobatic Capability | Backflip & Somersaults | Continuous 360 Spin & Flips | High-Speed Sprint (3.6 m/s) | Dynamic Jump & Recovery |
| Peak Joint Torque | 360 N·m | Undisclosed (Very High) | 400 N·m | 120 N·m |
| Parent Corporate Backing | Dreame Technology | Hyundai Motor Group | Tsinghua / Alibaba / Geely | Independent Venture |
| Target Application | Events, Logistics & Service | Automotive Assembly | Heavy Industry & Logistics | Developer & Light Industry |
Corporate Ecosystem & Ownership Structure
Parent company relationships, historical acquisitions, and global operating facilities
Empyrean Venture
Corporate venture arm of Dreame Technology.
Ownership & Acquisition History
Corporate venture arm of Dreame Technology.
Global Facilities & Operating Hubs
MagicLab Headquarters
HQSuzhou / Wuxi, Jiangsu, China
Articles & Industry News
Showing 2 recent articles and news updates about MagicLab
MagicLab's Gen1 Redefines Factory Robotics with Collaborative Dexterity
News about MagicBot Gen1
MagicBot Z1 Shatters Limits with 130N·m Torque at CES
News about MagicBot Z1
Frequently Asked Questions
8 AnswersVerified answers, company specifications, and deployment details about MagicLab
What is MagicLab?
MagicLab, also called Magic Atom, is a Chinese humanoid robot company founded in January 2024 in Jiangsu province that builds MagicBot humanoids and quadruped robots for industry and commerce.
What is the MagicBot Z1?
MagicBot Z1 is MagicLab's smaller, agile humanoid robot. Six Z1 robots performed at China's 2026 Spring Festival Gala, and the model then sold out on JD.com.
What is the MagicBot Gen1?
MagicBot Gen1 is MagicLab's full-size humanoid for factory work, trained on production lines to inspect products, handle materials, pick and place parts and scan barcodes.
Who runs MagicLab?
MagicLab was founded by Wu Changzheng, who served as chief executive until he left at the end of February 2026. The company announced a management reshuffle in March 2026.
Is MagicLab related to Dreame?
MagicLab has received funding and scenario support from Empyrean Venture, the corporate venture arm of home appliance maker Dreame Technology.
How many orders does MagicLab have?
MagicLab began sales in May 2025 and within six months reported 500 million yuan in intended contracts and 130 million yuan in signed orders.
How much does a MagicBot cost?
MagicLab sells the Z1 through channels including JD.com. Prices for its full-size industrial humanoids depend on configuration and are quoted to customers directly.
Where is MagicLab based?
MagicLab was founded in January 2024 in Suzhou and is incorporated in Wuxi, both in Jiangsu province, China, where it develops and produces its MagicBot humanoid robots.
Verified Data & Editorial Assurance
Compiled from verified corporate filings, official MagicLab datasheets, and robotics engineering registries. Information has been verified against official manufacturer documentation. For commercial procurement or proprietary integrations, contact the manufacturer directly.